Fund selector

The importance of in-depth fund company research

Love Nordström, head of manager research at Swedbank, talks about the priority mismatch between asset managers and selectors and the challenges in selecting funds for a big retail distributor.

The main focus for the selection team at Swedbank is to provide building blocks for the bank’s retail advisory and distribution operation. “All advice that’s provided in the bank builds on a strategic allocation, a tactical allocation and then we add the third
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